TRIBAL DDB PICKS UP CARS.COM:

 

Chicago-based Cars.com, an automotive information site, has tapped DDB Chicago as its agency of record. As part of the selection, DDB Chicagowill implement an integrated marketing program for Cars.com,
with interactive duties going to DDB units Beyond DDB and Tribal DDB. Cars.com
was created by Classified Ventures, an Internet-based media company that
is owned by six strategic investors: Gannett Co., Knight Ridder, The
McClatchy Co., The New York Times Co., Tribune Co. and The Washington Post
Co. Cars.com was founded in 1996.